Course 4129: Core Training for Microsoft FrontPage 2002
Release date: Apr 2007, Part #: 840293
Subject: FRONTPAGE 2002
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£ 17.99 (inc. VAT)
Ex VAT Price: 15.31
RRP: 19.99
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Description / general overview :
This course introduces the basic features and tools of Microsoft FrontPage 2002, including the following: creating your own web site, presenting information in lists and tables, adding graphics to your web site, creating a web site from scratch, changing web page layout, enhancing your web site, communicating with your web site's visitors, creating a web site to support team projects, connecting your web site to a database, hosting a web site, and managing your web site.
This course is 9 hours long.
System Requirements:
Pentium II 400 MHz;
256MB RAM;
Microsoft Internet Explorer 6.0 or higher;
256k connection (broadband recommended);
Windows XP, 2000 or higher;
Flash Player 7.0 or higher;
Speakers and soundcard.
Subscription: 1 year
Contents :
Identifying Business Goals and Customer Goals
Module Introduction
The Online Merchandising Challenge
Lesson Introduction
Planning Your Web Site
Differentiating between Goals, Tasks, and Features
Self Test
Company and Customer Goals
Lesson Introduction
Identifying Company Goals
Identifying Customer Goals
Correlating Goals and Tasks
Focusing Decisions
Self Test
Module Summary
Presenting the E-Commerce Product Mix
Module Introduction
Structuring Your Site Like a Store
Lesson Introduction
Planning from the Ground Up
Putting the Goods Out in the Open
Creating Store Aisles
Evaluating Your Site Structure
Self Test
Lab: Structuring an E-Commerce Site to Present Products
Lesson Introduction
Scenario
Exercises
Lab Review
Module Summary
Creating Product Pages That Sell
Module Introduction
Giving Customers What They Want
Lesson Introduction
Avoiding Barriers on Your Site
Providing Succinct Information
Ensuring Predictable Navigation
A Case Study in Using Templates
Self Test
Going Beyond What Customers Want
Lesson Introduction
Giving Information That Leads to a Purchase Decision
Giving Customers More of What They Want
Outlining and Prioritizing Content in Areas
Self Test
Lab A: Creating a Product Page Template
Lesson Introduction
Scenario
Exercises
Lab Review
Lab B: Maximizing Sales Opportunities
Lesson Introduction
Scenario
Exercises
Lab Review
Module Summary
Focusing on Revenue-Producing Results
Module Introduction
Measuring E-Commerce Success
Lesson Introduction
Measuring Success Based on Specified Goals
Recognizing Traffic as Sales Potential
Monitoring Conversion of Traffic to Revenue
Self Test
Lab A: Measuring Traffic with FrontPage
Lesson Introduction
Scenario
Exercises
Lab Review
Lab B: Calculating the Conversion Rate
Lesson Introduction
Scenario
Exercises
Lab Review
Analyzing Traffic Data
Lesson Introduction
Visit Value and Feature Investment Breakeven
Base Modifications on Business Value
Self Test
Module Summary
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